“Good or Evil” – Your Mindset Gives it its Meaning


Good or Evil


What word did you see first, good or evil? If you saw one word, did you see the other shortly thereafter, if at all?

The way you look at life is the way you’ll engage in life. Thus, good and evil are perceptional directors that will also impact your life’s engagements.

Where you are in your life and what you strive to achieve impacts the degree of fortitude you display towards striving harder, moving faster, and being more diligent to obtain your quest for a better life. Are you up for the challenge, or are you complacent with resting on your laurels, subjugating hard work for, ‘I hope I can make it’? One of my mentors is noted for saying, “When opportunity knocks it’s hard work that answers.” Are you answering your call?

Are you engaged in hard work to acquire the goals, the dreams, and the lifestyle you aspire to create, long to have, thirst to possess? If not, you might question to what degree you really want the things you profess to obtain.

Whether you see life as good or evil, no matter when you see life as such, understand what motivates you, when it motivates you, and what you do with that motivation. Then realize that you’re in control of your thought process. Thus, you can use any stimuli you choose to motivate yourself anytime you choose to.

Be it good or evil that you see at different times in your life, realize you give the meaning that it possesses. The point is, you have to allow it to reside wherever you see it before it becomes your reality. Control your mind, and you’ll control your reality … and everything will be right with the world.


What does this have to do with negotiations?


When negotiating, you may have the perception that the other negotiator’s offers/counteroffers make him good or evil. Understand your perception and perspective is what gives life to the meaning of his offers/counteroffers. Thus, based on the meaning you give them, don’t assign the label of good or evil to him.

In assessing just his offers/counteroffers, you focus on them and not the messenger. By addressing his offers/counteroffers in that manner, your focus will not be defused, which will allow you to be more creative when providing/offering a solution to the aspects for which you’re negotiating.



Remember, you’re always negotiating!


Greg Williams,

The Master Negotiator &

Body Language Expert





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