“Leadership Success Secrets How To Win More Now Improve Negotiations By Arguing Better” – Negotiation Tip of the Week

“Successful leaders tend to argue points strategically. While unsuccessful leaders tend just to argue.” -Greg Williams, The Master Negotiator & Body Language Expert (click to Tweet)

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“Leadership Success Secrets – How To Win More Now Improve Negotiations By Arguing Better”

People don’t realize they’re always negotiating.

Effective leadership requires strong arguing abilities and negotiation skills. Since negotiation is crucial to achieving goals, building relationships, and overcoming challenges, how a leader rebuts opponents is vital to their success.

And while arguing may have negative connotations, being able to do so effectively enhances a leader’s perceived power and abilities. And that is why argumentation must become a key component in a leader’s skill set. It is also one of the keys to successful negotiations.

Continue and discover the vital components of successful argumentation. Possessing this insight will improve your leadership and negotiation capabilities.


In its pure sense, arguing is the exchange of thoughts and ideas conveying someone’s beliefs; leaders should not necessarily perceive it as harmful. And while pictures of people angrily shouting at one another may be the image you have, how one presents their perspective determines the degree of sway they will have on the people they negotiate with.  

Using Logic To Enhance A Leader’s Arguments And Its Components

When arguing in a negotiation, it is essential to use logic to present a clear and compelling case. That requires preparation, research, and critical thinking.

Logic is the foundation of sound arguments. It involves making clear and concise statements supported by evidence and reasoning.

Those in leadership roles must be able to use logic to reason through complex problems and develop effective and efficient solutions. And leaders should keep several vital logical principles in mind when assembling their arguing elements. Such as:

Clarity – In most cases, leaders must be clear and concise when making offers and counteroffers to negotiate effectively – that is what interactions are with other people – negotiations. Leaders should avoid jargon or technical language that may confuse others. There are also times when ambiguity will serve a leader’s purpose. Thus, it behooves leaders to know when and to what degree, to be precise.

Consistency – Leaders should strive to be consistent in their reasoning. They should avoid making contradictory statements or changing their position without good reasons – reasons perceived by those they wish to influence to be valid.

Relevance – Why are you telling me this? Without a point of reference or how it fits the overall objectives, a leader’s message may be lost upon those they lead.

Accordingly, leaders must ensure that their arguments are relevant to the topic at hand. It would be helpful to avoid making irrelevant or off-topic statements that may distract from the main point. Plus, during negotiations, some opponents might use that as their excuse to cite a misunderstanding of a subject.

Evidence – Where is the proof? Leaders must provide evidence to support their arguments. They should stay clear of unsupported claims or rely on anecdotal evidence. Relying on anecdotal evidence will expose a leader to further scrutiny and could bring into question their leadership abilities.

Using Rhetoric to Enhance Communication

Rhetoric is another essential tool for effective argumentation in negotiation. It involves the use of language to persuade and influence others. When used effectively, rhetoric can enhance the persuasiveness of an argument and increase the likelihood of success in a negotiation. And rhetoric includes techniques such as storytelling, metaphors, and emotional appeals.

For leaders to use rhetoric advantageously, they should:

Establish Credibility – Leaders must establish credibility with those they seek to influence and lead. In most situations, a leader’s credibility may precede them. Even if that is true, when someone in leadership addresses those that may not be familiar with their successes, the leader should edify their success from a possible position of humbleness. Better for them if someone superior to that leader does so.  

Emotional Appeal – The more a leader appeals to someone’s emotions, the greater the probability that others will adopt the leader’s offerings. That is especially true in negotiations. And by inserting good stories into situations when negotiating with others, leaders can increase their likability factor.

Logic Appeal – Using logic when dealing with others, in negotiations or not, can be fraught with challenges – some people are outliers to logical reasoning. Nevertheless, leaders should use evidence and a sense of logic to support their arguments and their position. Doing so strengthens a leader’s position. And if confronted in group settings by an outlier of logic, let those that support the leader’s position address the outlier.

Metaphors – Metaphors are another effective rhetorical tool. Leaders can use them to compare two different situations to illustrate a point. When negotiating, leaders can use metaphors to simplify complex ideas to make them more understandable to the other party.

For example, a leader might compare the negotiation process to a game of chess, where each move is considered carefully and calculated to achieve a strategic advantage.


Arguing successfully is a critical skill for anyone in leadership that seeks to influence people by improving their negotiation abilities. Developing and presenting clear, concise, and compelling arguments can help persuade others and achieve desired outcomes.

Leaders can use good argumentation by preparing arguments that address the other party’s concerns, using logic and reasoning to present a clear case, appealing to the other party’s emotions when appropriate, and responding thoughtfully to the other party’s arguments. Suffice it to say that good arguing skills allow leaders to negotiate more effectively, build stronger relationships, and achieve their goals faster.

Thus, if you want to increase the perception of your leadership abilities, adopt the leadership success secrets presented here. And everything will be right with the world.

Remember, you’re always negotiating!

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After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

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