Sunday Negotiation Insight “How Badly Do You Want It?”


“Sunday Negotiation Insight”


How Badly Do You Want It

“How Badly Do You Want It?”


“Through knowledge, we learn more about ourselves.” – Greg Williams


When considering goals that you want to achieve in life do you ask yourself, how badly you want them? The reason that’s important to explore is due to the answers it reveals. The added benefit is the thought process it invokes in you. If the answer revealed is, I don’t want it that badly, then you know the degree that you’ll be motivated to achieve the goal. Don’t pass that off lightly. You’ll gain great insight about yourself, as the result of what’s revealed in the process.

In life, all of us are bombarded by enticements. Buy this, go there, come here, do this, beckons the enticements. Then, based on the subliminal motivation hidden in those messages (you’ll feel better after doing (fill in the blank), you’re energy will soar, you’ll look better, etc.) and depending on the goals we’re seeking in our lives, we can almost be moved without giving full consideration to why we’re engaging in the actions we take. Sometimes those actions lead to unwanted consequences. Had we thought through a situation thoroughly, we might not have engaged in the action at all.

So, when you decide to act or not act on an impulse, when you feel the sensation to ‘just do it’ attempts to overcome you, consider how badly you want what you’re considering and what you’re willing to do to obtain it. In the answer will lie the importance that goal has to you. If you’re observant to the thoughts that lead to your decision, you’ll also discover something about your thought process. That can lead you to make better decisions in the future … and everything will be right with the world.


What does this have to do with negotiations?


Sometimes during a negotiation, some people make irrational decisions based on their emotional state. Without giving consideration to logic, they’ll engage in a decision from pure emotions and regret their action later. Some call that buyer’s remorse. I call it, non-linear stultify thought process that’s devoid of a singular thought process (That’s a joke! I don’t know what the latter statement means, but that’s an example of how your mind can be diverted.) When seeking goals in a negotiation, be observant and don’t let such word trickery cloud your mental thought process.

The point is, in a negotiation, you have to know what you want, and what you’re willing to do to obtain it. Not knowing such is to expose yourself to stress, anxiety, and bewilderment. Don’t go down that path … and everything will be right with the world.


Remember, you’re always negotiating!







Scroll to Top